November 2021

Jodanna
Pullen

Key Account Manager – Mining


What influence led you to a career in mining?

My dad has worked in the industry, therefore I always had an interest in this industry. In 2009 I had the opportunity to move from sales and business development roles in the marine industry, to join the mining and resources sector. I had qualifications in finance which has assisted in developing a career path in customer support and Key Account Management.

 

What personal attributes and experiences have helped you succeed?

When I am not working, I can be found at a drag racing strip racing. I was born into a mining and motor racing family, with my dad enjoying success on the race track and also in this industry. It’s not surprising I have found myself following in a similar path. My advice is set your goal path, work out “how and what it takes” to achieve and don’t give up until you have reached your goal.

 

What do you do as a Key Account Manager for Mining?

I sell Hitachi mining excavators and dump trucks to major mining houses and contractors across the east coast. My work involves seeking growth opportunities for fleet deployment in the coal and hard rock sectors, and provide solutions for customers to achieve their business goals. I work closely with mining assembly and regional branches to coordinate seamless transition from site assembly to commissioning of the equipment, with the aim to ensure Hitachi is the preferred equipment supplier. I really enjoy my job as no day is ever the same. It provides a great sense of achievement to win a fleet supply contract, then see the equipment operating in the field.

 

Do you feel that you are ‘pioneering’ in this field?

As a 5’5” pocket rocket, at first look I am far from what the average person would imagine a member of the Hitachi mining sales team to be. Sometimes I can be the only lady in the room, but this has never stopped me in the pursuit of my goals. I know I am capable to get the job completed successfully. I am passionate about this industry and was also very lucky to have fantastic mentors to help me navigate my road.

 

What advice would you give to others interested in a career in mining?

I encourage other women to consider careers in mining and construction. Look for opportunities and apply for roles you are interested in. Make yourself known and most importantly, show interest. Remember you are worthy of the opportunity based on your capabilities. Remind yourself that nothing is impossible – the word itself says “I’m possible”.



"I really enjoy my job as no day is ever the same ..."

When I am not working, I can be found at a drag racing strip racing...





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#TheOrangeFamily

Hitachi Construction Machinery Australia is gearing up for GRX25!

 📆 20 to 22 May 2025
 📍 Brisbane Convention & Exhibition Centre

Visit us at Stand B22 to explore cutting-edge tech demonstrations, pick up exclusive giveaways and learn how we are helping shape the next generation of mining innovation.

Find out more at https://www.grx.au/
Happy Mother’s Day to all the hardworking, big-hearted mums out there — you’re the true powerhouses behind it all! 🧡🚜
📢Event Alert 

We’re super excited to announce that Hitachi will be at Queensland’s Biggest Civil Construction Expo - The Heavy Equipment and Machinery Show!  Save the dates: May 15-17 at Brisbane Showground
📍Find us at site E8
Get ready to dive into the latest heavy machinery innovations and see how Hitachi is shaping the future of the construction industry 👷‍♂️👷‍♀️ 

#Hitachi #HeavyEquipmentShow #QueenslandExpo #CivilConstruction #InnovationInConstruction #MachineryExhibition
Get ready for some fun! 🦺 Hitachi is all geared up and pumped for the upcoming Diesel Dirt & Turf event happening from May 16-18, 2025, at Eastern Creek Raceway! Come see our amazing lineup of machines and so much more! Don’t miss out on all the excitement! #Hitachi #DieselDirtTurf #ConstructionEquipment #EasternCreekRaceway #HeavyMachinery #ExcitementAwaits
Check out our latest episode of Built Tough featuring Rino Recycling, a trailblazer in Australia's waste and recycling sector! Based in Queensland and equipped with top-notch Hitachi machinery, including wheel loaders and excavators, they’re all set to expand their services and increase their volume at full throttle! #Hitachi #excavators #waste🚜♻️
Another Hitachi on the job!
A big thanks to Christian and the team at All Retaining Systems on the delivery of their second Hitachi machine — the reliable and powerful ZX55U-5 compact excavator.

Built for tight spaces but packed with power, the ZX55U-5 is perfect for urban construction, landscaping, and utility work.
✔️ Smooth hydraulics
✔️ Operator comfort
✔️ Backed by expert after-sales support

Wishing the team continued success on every dig!
🔥 GIVE AWAY🔥 
Visit the Hitachi stand at AgFest 1-3 May on stand 249 for your chance to WIN a Hitachi Firepit with a cooler insert! Don’t miss out on the opportunity to elevate your outdoor experience. See you there! 🏕 🔥🍻
 #AgFest #Hitachi #Firepit #OutdoorLiving #WinIt #agfesttas
Today we honour the bravery and sacrifice of the ANZACs and all who have served.
From all of us at Hitachi Construction Machinery Australia, we remember.

Lest we forget.
📢The countdown is ON📢
AgFest; the biggest agricultural field day in Tasmania is on from May 1-3 at Quercus Park, TAS. Be sure to visit the Hitachi stand at 249 to get up close with the state-of-the-art machinery on display. Discover innovative solutions, engage with industry experts, and learn about the latest advancements.
Mark your calendars and see you there!  #AgFest2025 #Hitachi #Agriculture #Tasmania

 📍Hitachi is on stand 249
Hitachi Construction Machinery Australia is gearing up for GRX25!

 📆 20 to 22 May 2025
 📍 Brisbane Convention & Exhibition Centre

Visit us at Stand B22 to explore cutting-edge tech demonstrations, pick up exclusive giveaways and learn how we are helping shape the next generation of mining innovation.

Find out more at https://www.grx.au/
Happy Mother’s Day to all the hardworking, big-hearted mums out there — you’re the true powerhouses behind it all! 🧡🚜
📢Event Alert 

We’re super excited to announce that Hitachi will be at Queensland’s Biggest Civil Construction Expo - The Heavy Equipment and Machinery Show!  Save the dates: May 15-17 at Brisbane Showground
📍Find us at site E8
Get ready to dive into the latest heavy machinery innovations and see how Hitachi is shaping the future of the construction industry 👷‍♂️👷‍♀️ 

#Hitachi #HeavyEquipmentShow #QueenslandExpo #CivilConstruction #InnovationInConstruction #MachineryExhibition
Get ready for some fun! 🦺 Hitachi is all geared up and pumped for the upcoming Diesel Dirt & Turf event happening from May 16-18, 2025, at Eastern Creek Raceway! Come see our amazing lineup of machines and so much more! Don’t miss out on all the excitement! #Hitachi #DieselDirtTurf #ConstructionEquipment #EasternCreekRaceway #HeavyMachinery #ExcitementAwaits
Check out our latest episode of Built Tough featuring Rino Recycling, a trailblazer in Australia's waste and recycling sector! Based in Queensland and equipped with top-notch Hitachi machinery, including wheel loaders and excavators, they’re all set to expand their services and increase their volume at full throttle! #Hitachi #excavators #waste🚜♻️
Another Hitachi on the job!
A big thanks to Christian and the team at All Retaining Systems on the delivery of their second Hitachi machine — the reliable and powerful ZX55U-5 compact excavator.

Built for tight spaces but packed with power, the ZX55U-5 is perfect for urban construction, landscaping, and utility work.
✔️ Smooth hydraulics
✔️ Operator comfort
✔️ Backed by expert after-sales support

Wishing the team continued success on every dig!
🔥 GIVE AWAY🔥 
Visit the Hitachi stand at AgFest 1-3 May on stand 249 for your chance to WIN a Hitachi Firepit with a cooler insert! Don’t miss out on the opportunity to elevate your outdoor experience. See you there! 🏕 🔥🍻
 #AgFest #Hitachi #Firepit #OutdoorLiving #WinIt #agfesttas
Today we honour the bravery and sacrifice of the ANZACs and all who have served.
From all of us at Hitachi Construction Machinery Australia, we remember.

Lest we forget.
📢The countdown is ON📢
AgFest; the biggest agricultural field day in Tasmania is on from May 1-3 at Quercus Park, TAS. Be sure to visit the Hitachi stand at 249 to get up close with the state-of-the-art machinery on display. Discover innovative solutions, engage with industry experts, and learn about the latest advancements.
Mark your calendars and see you there!  #AgFest2025 #Hitachi #Agriculture #Tasmania

 📍Hitachi is on stand 249

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