December 2023

Aidan
Seaton

Major Accounts Manager – South Australia


Tell us about your career path at Hitachi and the roles you have held.

I started with Hitachi back in 2000 as an Apprentice Mechanic and worked my way through different positions in the Service Department including ‘Reman’ (remanufactured components mechanic) and Field Service before becoming a Customer Support Representative in 2008. During this time, I gained great product knowledge and internal systems experience, which prepared me to take on my next role in 2010 as Construction Equipment Sales Representative. Here I developed skills in response, communication and support, which is critical in meeting the business needs of our customers. In October 2022, I was appointed to the role of Major Account Manager for South Australia. Maintaining long term relationships with customers and establishing new relationships with new clients has greatly helped in my career path.

What do you enjoy about being a Major Account Manager?

Manage National Accounts in Quarry & Construction sector. Also manage Key Local Accounts within South Australia that aren’t listed as National. Providing plant solutions to our national accounts in quarry and construction as well as key local accounts within South Australia. I enjoy chasing new business, engaging with new customers and providing solutions for their business. I appreciate supporting a premium product with the team in the Adelaide Branch and seeing how the customers also respect and love the Hitachi brand.

What has helped you achieve your success?

Since the start of my journey, I had a Service Manager who was a great mentor. He was supportive and rewarded hard work and discipline, which gave me the opportunity to grow my career within the business. I also had a good mentor in the early part of my Sales career which also drove me to strive for success. Working together as a team and establishing relationships internally was just as important as external relationships.
Personally, I like to set high goals whether it’s with sport, family life or work. Persistence, hard work and attention to detail is a passion and sometimes I can be a bit OCD on certain things in order to achieve great results. It is also pleasing to resolve issues for clients and to be part of a solution that keeps customers happy and overall, very satisfying being part of a positive team effort.



Does your career provide a good sense of balance and fulfillment?

In my various roles I have been fortunate to travel regionally and nationally. There is a good work-life balance and the management team in Adelaide provide flexibility which enables me to be involved with my kids’ school events. IT has its challenges but provides me with a great sense of fulfillment. Individual achievement awards are great, but receiving a branch award is better, as I believe the Service and Parts sell the next lot of machines. There’s great value in representing a great brand.

Do you feel assured you have a prosperous future at Hitachi?

There is plenty of support, training and refresher courses available to keep up my skills so that I can confidently serve our customers. I am able to keep up to date with new products and have all the resources to keep me successful in my role.

What advice would you give to others who may be considered a career with Hitachi?

Be a risk taker and you’ll be surprised of the results when you push yourself outside of your comfort zone. Be open to learning and providing others encouragement towards personal growth.

If you were to do it all again, would you follow a similar path?

100% YES! It is very rewarding working for a reputable premium brand within the market with so many opportunities.

For the latest vacancies at Hitachi Construction Machinery Australia, visit our careers page





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Learn more: https://hitachicm.com.au/product/wheel-loader-zw370-6/
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Thank you for choosing Hitachi—here’s to a productive partnership ahead! 🙌
Happy Lunar New Year! 🐍
The Year of the Snake represents wisdom, agility, and transformation – qualities that drive us at Hitachi Construction Machinery Australia. 
Here’s to a year of growth, innovation, and success for all. Wishing you a prosperous 2025! 
#OrangeFamily 🍊 #HCA #Hitachi #YearOfTheSnake #LunarNewYear
🐕🦺 Shades on, Flags out! Happy Australia Day! 🦘☀️ 
#OrangeFamily #HCA #AustraliaDay #2025 #HitachiConstructionMachineryAustralia
🎉 New Year, New Machine!
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Already running a ZX38U-5 and ZX135US-5, DB Civil’s newest purchase is sure to help them continue delivering top-quality results for clients across Perth and throughout Western Australia. Congratulations to Daniel and the entire @dbcivil.au team—we can’t wait to see what you achieve next! 💪

 #OrangeFamily🍊 #HCA #DBCivil #ZW1607 #ConstructionIndustry #PerthConstruction #WesternAustralia #SafetyFirst #QualityResults #FamilyOwned #ContinuousImprovement #BuildingWA
Engineered for the toughest conditions, the ZW370-6 delivers outstanding productivity, durability, and efficiency when it matters most. 

Learn more: https://hitachicm.com.au/product/wheel-loader-zw370-6/
We’re proud to hand over the keys to the brand-new ZX17U-5 & ZX55U-5 Mini Excavators to Jason and the team at Boodjar Corporation. 🎉 These compact powerhouses are ready to take on new challenges, driving precision and sustainability for upcoming projects.

Boodjar Corporation, an Indigenous-owned and operated business, is a leader in innovative directional drilling and utility installation, supporting industries across mining, energy, and civil construction. Their expertise spans over 45 years of combined experience, delivering efficient, cost-effective, and environmentally sustainable solutions.

Thank you for choosing Hitachi—here’s to a productive partnership ahead! 🙌
Happy Lunar New Year! 🐍
The Year of the Snake represents wisdom, agility, and transformation – qualities that drive us at Hitachi Construction Machinery Australia. 
Here’s to a year of growth, innovation, and success for all. Wishing you a prosperous 2025! 
#OrangeFamily 🍊 #HCA #Hitachi #YearOfTheSnake #LunarNewYear
🐕🦺 Shades on, Flags out! Happy Australia Day! 🦘☀️ 
#OrangeFamily #HCA #AustraliaDay #2025 #HitachiConstructionMachineryAustralia
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A big thank you to MTS for kicking off the year with this incredible new ZX360LCH-5! This beauty is heading to its new home in the mid-west, ready to make a big impact. 💪

We’re grateful for your ongoing support and can’t wait to see what 2025 has in store for us together. Here’s to another successful year ahead!

 #OrangeFamily🍊 #HCA #ThankYou #NewYearNewGear #ConstructionExcellence #ZX360LCH5
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Already running a ZX38U-5 and ZX135US-5, DB Civil’s newest purchase is sure to help them continue delivering top-quality results for clients across Perth and throughout Western Australia. Congratulations to Daniel and the entire @dbcivil.au team—we can’t wait to see what you achieve next! 💪

 #OrangeFamily🍊 #HCA #DBCivil #ZW1607 #ConstructionIndustry #PerthConstruction #WesternAustralia #SafetyFirst #QualityResults #FamilyOwned #ContinuousImprovement #BuildingWA

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